It's far more effective to aim your CV towards a specific role, using your transferrable skills and background to produce a CV that hits the target every time.

Our expert CV writer, Roz Fisher relies on journalism training and more than 30 years of professional writing experience to produce a CV that targets your dream job.

In the video I used the example of a car. If you buy a BMW, but that car has had all the original parts replaced with off-brand alternatives, is it still going to perform like the original vehicle?Sadly, as my ex-boyfriend found out, no.